{"id":19274,"date":"2022-04-14T09:46:07","date_gmt":"2022-04-14T09:46:07","guid":{"rendered":"https:\/\/blog.smarteventi.it\/impatto-ambientale-di-un-evento.html"},"modified":"2022-04-14T10:04:40","modified_gmt":"2022-04-14T10:04:40","slug":"events-carbon-footprint","status":"publish","type":"post","link":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html","title":{"rendered":"How to assess an event&#8217;s carbon footprint"},"content":{"rendered":"<p><a href=\"https:\/\/en.smarteventi.it\/good_service.html\"><strong>The events industry<\/strong><\/a> has long been aware of its environmental impact and the CO2 emissions generated at conferences, meetings, trade shows, conventions, and even virtual events. However, individual organisers often struggle to find clear and reliable information on how to calculate an event&#8217;s <strong>carbon footprint<\/strong>, which includes the emissions that can be directly and indirectly traced back to the event itself. It is not always easy to assess and quantify this and, above all, to devise <strong>an effective strategy to offset it<\/strong> or at least reduce it, aiming for climate neutrality. In this post, we will try to provide some insight into how each event can be made sustainable and which indicators should be considered when assessing its impact.<br \/>\n<!--more--><\/p>\n<h3>How do you assess an event&#8217;s carbon footprint?<\/h3>\n<p>Traditional events, i.e. those in which people physically gather in one place, always have an impact on the area in which they are held. The impact will often be a positive one for local communities: during a trade show, for example, restaurants and shops in the vicinity of the chosen venue will experience a higher turnover. At the same time, however, if an event attracts large crowds, as is the case with big festivals, local infrastructure or public transport may not be able to cope with the increased traffic and may be overwhelmed by new arrivals. In addition, the operation of large venues such as arenas, sports halls or conference centres generates significant CO2 emissions. In terms of carbon footprint, moreover, travel must be taken into account: the CO2 produced will be directly linked to the distances covered and, of course, the means of transportation used by attendees to reach the venue. Finally, wherever a large number of people are concentrated in the same space, a lot of waste will necessarily be generated, which will then have to be disposed of. All these factors contribute to determining an event&#8217;s carbon footprint.<br \/>\n<img loading=\"lazy\" class=\"alignnone size-full wp-image-19268\" src=\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint.jpg 800w, https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-300x200.jpg 300w, https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: center;\"><a class=\"mks_button mks_button_medium rounded\" style=\"color: #000000; background-color: #fff100!important; border-color: #FFFFFF !important;\" href=\"#contattaci\" target=\"_self\" rel=\"noopener noreferrer\"><strong>Interested in sustainable events? Call us today!<\/strong><\/a><\/p>\n<h3>Travel is responsible for 90% of event emissions<\/h3>\n<p><strong>90% of the environmental impact of an event depends on travel<\/strong>. Despite the importance of this aspect, however, it is often the case that organisers do not take it into account when working on the sustainability of the event itself. The problem is that this particular aspect of the event is the only one often considered outside the organisers&#8217; sphere of influence: it is very uncommon, in the case of large events, for the organisation to care about the means by which participants will arrive at the event. Even in the case of corporate events where travel is planned centrally, such as meetings and conferences, managers often feel they have few options available to them &#8211; and none that are sustainable.<br \/>\n<img loading=\"lazy\" class=\"alignnone size-full wp-image-19266\" src=\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-2.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-2.jpg 800w, https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-2-300x200.jpg 300w, https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-2-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h3>What can event planners do?<\/h3>\n<p>Dealing with sustainability and trying to reduce the environmental impact of an event can be a daunting task, and you may feel overwhelmed by the number of variables that need to be taken into account. Fortunately for event organisers, there are consultancies that specialise in calculating the overall impact of each event and providing possible action plans to reduce it. These include making venues sustainable and energy-efficient, responsible waste management, and offering sustainable local transport options, as well as offsetting those aspects that cannot be controlled directly or for which no sustainable alternatives are immediately available, such as air travel. In addition to direct action, for instance, it is possible to join CO2 offsetting programmes, which compensate for emissions with projects that contribute to the global reduction of CO2 in the atmosphere &#8211; the most popular being<a href=\"https:\/\/blog.smarteventi.it\/en\/choosing-the-best-carbon-offset-programs-for-your-events.html\"><strong> reforestation programmes<\/strong><\/a>.<\/p>\n<p style=\"text-align: center;\"><a class=\"mks_button mks_button_medium rounded\" style=\"color: #000000; background-color: #fff100!important; border-color: #FFFFFF !important;\" href=\"#contattaci\" target=\"_self\" rel=\"noopener noreferrer\"><strong>Interested in sustainable events? Call us today!<\/strong><\/a><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content --><!-- AddThis Related Posts generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>The events industry has long been aware of its environmental impact and the CO2 emissions generated at conferences, meetings, trade shows, conventions, and even virtual events. However, individual organisers often struggle to find clear and reliable information on how to calculate an event&#8217;s carbon footprint, which includes the emissions that can be directly and indirectly [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":8,"featured_media":19271,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[1398],"tags":[1917,1894,1895,1912,1897],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to assess an event&#039;s carbon footprint - Il blog di Smart Eventi<\/title>\n<meta name=\"description\" content=\"An event&#039;s carbon footprint is the result of many different factors. Here is how to assess it and minimise it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to assess an event&#039;s carbon footprint - Il blog di Smart Eventi\" \/>\n<meta property=\"og:description\" content=\"An event&#039;s carbon footprint is the result of many different factors. Here is how to assess it and minimise it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html\" \/>\n<meta property=\"og:site_name\" content=\"Il blog di Smart Eventi\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-14T09:46:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-14T10:04:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Angela\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.smarteventi.it\/#organization\",\"name\":\"Smart eventi srl\",\"url\":\"https:\/\/blog.smarteventi.it\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.smarteventi.it\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/logo-smarteventi-2-1.gif\",\"contentUrl\":\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/logo-smarteventi-2-1.gif\",\"width\":960,\"height\":340,\"caption\":\"Smart eventi srl\"},\"image\":{\"@id\":\"https:\/\/blog.smarteventi.it\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.smarteventi.it\/#website\",\"url\":\"https:\/\/blog.smarteventi.it\/\",\"name\":\"Il blog di Smart Eventi\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/blog.smarteventi.it\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.smarteventi.it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg\",\"contentUrl\":\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg\",\"width\":1200,\"height\":500},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage\",\"url\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html\",\"name\":\"How to assess an event's carbon footprint - Il blog di Smart Eventi\",\"isPartOf\":{\"@id\":\"https:\/\/blog.smarteventi.it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage\"},\"datePublished\":\"2022-04-14T09:46:07+00:00\",\"dateModified\":\"2022-04-14T10:04:40+00:00\",\"description\":\"An event's carbon footprint is the result of many different factors. Here is how to assess it and minimise it.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/blog.smarteventi.it\/en\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to assess an event&#8217;s carbon footprint\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage\"},\"author\":{\"@id\":\"https:\/\/blog.smarteventi.it\/#\/schema\/person\/6116445bc3870ad0a32e0b519cb2109e\"},\"headline\":\"How to assess an event&#8217;s carbon footprint\",\"datePublished\":\"2022-04-14T09:46:07+00:00\",\"dateModified\":\"2022-04-14T10:04:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage\"},\"wordCount\":611,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.smarteventi.it\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg\",\"keywords\":[\"agenzia comunicazione milano\",\"agenzia creativa milano\",\"eventi aziendali\",\"eventi business\",\"organizzazione eventi\"],\"articleSection\":[\"Green and sustainability\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.smarteventi.it\/#\/schema\/person\/6116445bc3870ad0a32e0b519cb2109e\",\"name\":\"Angela\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.smarteventi.it\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a8872ff61642145ea50843b9e1b6b8a3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a8872ff61642145ea50843b9e1b6b8a3?s=96&d=mm&r=g\",\"caption\":\"Angela\"},\"description\":\"Publisher and co-founder of the communication agency Fiore &amp; Conti Gbr. She lives and works in Berlin.\",\"url\":\"https:\/\/blog.smarteventi.it\/en\/author\/angela\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to assess an event's carbon footprint - Il blog di Smart Eventi","description":"An event's carbon footprint is the result of many different factors. Here is how to assess it and minimise it.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html","og_locale":"en_US","og_type":"article","og_title":"How to assess an event's carbon footprint - Il blog di Smart Eventi","og_description":"An event's carbon footprint is the result of many different factors. Here is how to assess it and minimise it.","og_url":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html","og_site_name":"Il blog di Smart Eventi","article_published_time":"2022-04-14T09:46:07+00:00","article_modified_time":"2022-04-14T10:04:40+00:00","og_image":[{"width":1200,"height":500,"url":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg","type":"image\/jpeg"}],"twitter_misc":{"Written by":"Angela","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/blog.smarteventi.it\/#organization","name":"Smart eventi srl","url":"https:\/\/blog.smarteventi.it\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/blog.smarteventi.it\/#logo","inLanguage":"en-US","url":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/logo-smarteventi-2-1.gif","contentUrl":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/logo-smarteventi-2-1.gif","width":960,"height":340,"caption":"Smart eventi srl"},"image":{"@id":"https:\/\/blog.smarteventi.it\/#logo"}},{"@type":"WebSite","@id":"https:\/\/blog.smarteventi.it\/#website","url":"https:\/\/blog.smarteventi.it\/","name":"Il blog di Smart Eventi","description":"","publisher":{"@id":"https:\/\/blog.smarteventi.it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.smarteventi.it\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage","inLanguage":"en-US","url":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg","contentUrl":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg","width":1200,"height":500},{"@type":"WebPage","@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage","url":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html","name":"How to assess an event's carbon footprint - Il blog di Smart Eventi","isPartOf":{"@id":"https:\/\/blog.smarteventi.it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage"},"datePublished":"2022-04-14T09:46:07+00:00","dateModified":"2022-04-14T10:04:40+00:00","description":"An event's carbon footprint is the result of many different factors. Here is how to assess it and minimise it.","breadcrumb":{"@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/blog.smarteventi.it\/en"},{"@type":"ListItem","position":2,"name":"How to assess an event&#8217;s carbon footprint"}]},{"@type":"Article","@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#article","isPartOf":{"@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage"},"author":{"@id":"https:\/\/blog.smarteventi.it\/#\/schema\/person\/6116445bc3870ad0a32e0b519cb2109e"},"headline":"How to assess an event&#8217;s carbon footprint","datePublished":"2022-04-14T09:46:07+00:00","dateModified":"2022-04-14T10:04:40+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#webpage"},"wordCount":611,"commentCount":0,"publisher":{"@id":"https:\/\/blog.smarteventi.it\/#organization"},"image":{"@id":"https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#primaryimage"},"thumbnailUrl":"https:\/\/blog.smarteventi.it\/wp-content\/uploads\/impatto-ambientale-di-un-evento-events-carbon-footprint-1.jpg","keywords":["agenzia comunicazione milano","agenzia creativa milano","eventi aziendali","eventi business","organizzazione eventi"],"articleSection":["Green and sustainability"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.smarteventi.it\/en\/events-carbon-footprint.html#respond"]}]},{"@type":"Person","@id":"https:\/\/blog.smarteventi.it\/#\/schema\/person\/6116445bc3870ad0a32e0b519cb2109e","name":"Angela","image":{"@type":"ImageObject","@id":"https:\/\/blog.smarteventi.it\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/a8872ff61642145ea50843b9e1b6b8a3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a8872ff61642145ea50843b9e1b6b8a3?s=96&d=mm&r=g","caption":"Angela"},"description":"Publisher and co-founder of the communication agency Fiore &amp; Conti Gbr. She lives and works in Berlin.","url":"https:\/\/blog.smarteventi.it\/en\/author\/angela"}]}},"_links":{"self":[{"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/posts\/19274"}],"collection":[{"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/comments?post=19274"}],"version-history":[{"count":3,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/posts\/19274\/revisions"}],"predecessor-version":[{"id":19279,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/posts\/19274\/revisions\/19279"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/media\/19271"}],"wp:attachment":[{"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/media?parent=19274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/categories?post=19274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.smarteventi.it\/en\/wp-json\/wp\/v2\/tags?post=19274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}