WHAT IS IT?
In February you’ll finally return on the runway during the Milan Fashion Week 2021. The Digital Fashion Project, born from the collaboration between professionals of this sector, is a unique fashion project, designed to show the best fashion brands, from emerging to already established ones, in Milan at locations in which Fashion and Digital come together in an even stronger bond that mixes offline and online experiences to create new communication channels to reach the public in compliance with anti Covid regulations. A historic moment of great change where the fashion sector opens up to the digital world to increase engagement opportunities.
WHERE IS IT?
For its II edition the Smart Fashion Project transforms itself and becomes Digital Fashion Project and will offer locations, technical service and live streaming, with reduced costs compared to traditional fashion shows, thus guaranteeing the opportunity to invest a large part of your budget in your communication, which is the real added value of a fashion show.
THE ADVANTAGES?
A 360 ° organizational support for your fashion show, with many services that you can benefit from in an advantageous way. The Digital Fashion Project guarantees you to invest the budget you have in mind in visibility because our idea amortizes the fixed costs related to the location, technical service and live streaming.
REQUEST INFORMATION FOR YOUR FASHION SHOW
DIGITAL FASHION PROJECT – WHAT’S INCLUDED
LOCATION AND ENERGY CONSUMPTION- SET-UPS – BACKSTAGE AREA – SUPPORT & EVENT LOGISTICS – AVL SERVICE – AN EVENT MANAGER AT YOUR DISPOSAL-LIVE STREAMING
HERE ARE SOME HIGHLIGHTS FROM PAST EDITIONS
LABRIC
SHUSHU/TONG & YIRANTIAN
CIVIDINI
Why should you participate in the Digital Fashion Project?
Thanks to the Digital Fashion Project, the organization is simplified, as individual brands will only have to deal with their own collections, while our team will take care of all organizational aspects. You will also have significant savings on the event’s organizational costs because our goal is to make the Digital Fashion Project’s runway accessible to emerging brands as well. A unique and one of a kind project that supports you throughout the entire realization of your fashion show even from a distance!