The city of Valencia, in Spain, launched a new campaign to promote itself as a holiday destination...
Smartips
Instore marketing case study: increasing revenue by 300% in one...
Instore marketing is a powerful promotional tool, which should be a part of both brands’ and...
Everything you need to know about investing in Italy
Whenever the topic of investing in Italy is discussed, a few buzzwords will inevitably recur that...
2018 has been declared the EU-China Tourism Year (ECTY)
2018 has been declared the EU-China Tourism Year (ECTY). The official announcement had been made in...
Best outdoor team building activities: leave winter behind
The past winter has been particularly harsh on most of Europe, therefore we are particularly glad...
A winter wonderland team building adventure
On a crispy and sunny winter morning, a team of adventurous executives from Atos Medical was...
Miart 2018: art and business in Milan – April 13 to 15
April 2018 will see the return of the much anticipated international art fair “Miart”, which has...
How will Brexit affect Italian protected brands?
Whatever your thoughts are on Brexit, if you are an enthusiastic consumer of prosciutto crudo...
Oval Money: the Italian startup that is revolutionising personal...
Italian startups, as we predicted at the very beginning of this year, are reaping international...
Using team building to celebrate – a case history
When should you plan team building activities? Every company has a different answer to that...
Check out these Italian destinations for your spring incentive
The point of an incentive gift is that it should be memorable. It’s the one time that your business...
Why international companies are investing in Italy
Almost a quarter of Italian firms has been bought by foreign investors over the past decade, and...
The Financial Times believes in Italian companies
Has Italy recovered from the financial crisis of 2007 and from the sovereign debt crisis of 2012...
How to use virtual reality at your next corporate event
The event we planned for Grundfos – a market-leading pump manufacturer – was as challenging as it...
Why you should incorporate wine tasting in your next team...
Team building is often about bonding and there is no better way of bonding with others than over a...
Unexpected Milan – a new luxury destination on the global...
The latest edition of ILTM – the leading event for the global luxury travel industry, that...
Marketing and team building rolled into one? Try a flash mob!
Flash mobs are a highly versatile and incredibly useful tool. They can be used to create brand...
8 Italian companies in the ‘Fast 500’ ranking by...
8 Italian companies feature in the 2017 edition of the “Technology fast 500 Emea” report by...
Top 5 incentive travel destinations in Italy for next spring
Incentive travel is a great tool for entrepreneurs: it can be used to reward top performers, to...
How 2 Italian entrepreneurs trademarked Steve Jobs
Steve Jobs’ smartphones could be running Android OS within a few years, and you have to...
Milan Women’s Fashion Week – February 21 – 27
The first instalments of the 2018 Milan Women’s Fashion Week – aka Milano Moda Donna – is scheduled...
5 Italian tradeshows you must not miss in 2018
Tradeshows in Italy are the place to start, if you want to gain privileged insight into any...
Italy and Germany: a special relationship in the heart of Europe
Of the many relationships that involve the different States of the European Union, the one between...
5 Italian startups to watch out for in 2018
We want to get ready for 2018 by taking a closer look at the most promising new actors in the...