As the technology behind Artificial Intelligence and Artificially Generated Content (AGC) becomes...
Digital marketing
What you need to know about instant marketing
In the era of social media, where everyone can have a voice and everyone is a potential influencer...
Your event needs a content marketing strategy
You’ve planned the best event. You’ve confirmed speakers, vendors, and sponsors...
E-Commerce Trends in 2023
If you asked an e-commerce business owner about the trends shaping e-commerce in 2015, they’d...
Business: is it time to switch to Mastodon? What you need to...
Have you heard about Mastodon, the new social network that’s taking the internet by storm...
Do you know the difference between an editorial plan and an...
With the rapid growth of digital media, the role of a social media manager or strategist has become...
The impact of AI art on marketing communication and graphics
You may have heard about AI art, but don’t know how it works or why you should care. In this...
How to leverage online communities to market your events
As an event planner, you know how important it is to be on top of your game. With so many details...
Metaverse and brands: an ever-stronger union
The Metaverse is not a new concept, but it is a growing trend that is inspiring many brands and...
TikTok introduces third-party app integration
TikTok has been reaching out to advertisers for some time now by making it easier to create...
How to increase your ranking on Google My Business
If you’re reading this, you probably already understand the importance of having your company...
7 tips for writing an effective newsletter
Newsletters are marketing tools that generate leads, build relationships with clients, increase...
Grow your customer base using surveys
Surveys are an extremely effective way for your business to analyse consumer insights and thus...
Marketing events on TikTok: 3 tips for your campaign
Dear companies, let us tell you: you do not understand TikTok. The youngest among social networks...
Turn your old blog into a tool to boost your B2B marketing...
B2B marketing campaigns are very complex for a number of reasons. Firstly, because the competition...
Meta will take e-commerce to the next level
As Facebook completes its rebranding as Meta, retailers, brands will need to adapt their e-commerce...
3 growth hacks for small entrepreneurs
Being a small business owner in present times is a brave choice: crisis, pandemic, lockdown...
Remarketing: what it is and how to do it right
The online sale of products and services is a practically universal necessity: even brick-and...
Three simple ways to improve your organic CTR
If you create online marketing content, Google Search Console is probably one of the analytics...
70% of consumers prefer brands that have an online community
A community manager is an indispensable member in a marketing team, but their role is often...
Three tips for low-budget market research
In times of crisis, most companies cut back on market research. It is ironic that we know this...
How to write an effective newsletter
Have you ever opened a newsletter with excitement, with enthusiasm, with curiosity? Assuming the...