Not many travellers set out on a trip to Italy with the specific intention of visiting Parma: this is a connoisseur’s destination and more often than not a favourite of gourmands, keen on sampling the authentic Parmesan cheese and other local delicacies. This is, of course, also the kind of area that you might happen to visit on business, both because its charming countryside makes for a great incentive travel destination and because the whole Emilia Romagna region is a hub of creativity and enterprise. Whereas Bologna is still the main tourist destination – with Rimini and the riviera stealing the spotlight over the summer, the region holds several smaller gems, such as Parma, that are well worth taking a day off to explore at leisure. As usual, we will offer a few tips on what to do and see when you are in town and on a budget. Here’s what to do in Parma for free.
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