Traditional promotional methods continue to lose their effectiveness, forcing brands to seek bold...
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The secrets of networking: how to foster authentic connections
As professional event planners know well, networking should never be reduced to a simple exchange...
The art of corporate gifting: from keychains to wellness kits
Just random gadgets for your team? You will have to do more than that. Corporate gifting has...
The power of first impressions: how the first 7 seconds can...
When it comes to events, those initial moments are more powerful than you might think. Within the...
Location scouting: 10 essential questions to ask before choosing
Whether you are organizing a corporate event or planning another type of gathering, choosing the...
Buffet psychology: what you need to know for event planning
The charm of a buffet is in its variety, but have you ever examined why the most indulgent dishes...
Sustainability in events: green is more than just a trend
In recent years, sustainability has become a central concern across industries — and the events...
Generation Z and team building: TikTok, gaming and new dynamics
Generation Z – those born between 1997 and 2012 – are now entering the workforce in growing numbers...
Sponsorship opportunities for brands at the Cortina Olympics
Cortina d’Ampezzo, often referred to as the “Queen of the Dolomites”, has long held a...
Back to the office: 5 certified tips to re-engage your employees
The return to the office after summer holidays can feel abrupt. Yet with a thoughtful approach, and...
The Honey Trail: strengthening Como’s local identity through...
In spring 2025, the Municipality of Como engaged Smart Eventi to design an initiative aimed at...
Anche nel 2025 Smart Eventi super l’audit con successo per...
Smart Eventi has successfully renewed its ISO 20121 certification for 2025, following an audit that...
The best winter team building activities to improve collaboration
Winter months present unique opportunities to strengthen workplace relationships and boost team...
CQOP-SOA: creative vision and innovation for a memorable 25th...
To celebrate 25 years of business excellence, CQOP-SOA entrusted Smart Eventi with the design and...
Retail drive-to-store campaigns: bridging digital engagement...
Remember when retail was king? Don’t worry if you don’t: almost nobody does. And yet, we still need...
Hilti Makes a grand entrance at Fuorisalone 2025: a resounding...
Hilti SPA made a spectacular debut at the prestigious Fuorisalone 2025, an event that saw an...
Events are a revenue powerhouse for the publishing business
The publishing landscape is experiencing a remarkable transformation, and we’re witnessing...
Christmas at work: 5 strategies to engage your employees
The Christmas holiday season brings a unique opportunity for companies to create meaningful moments...
Meininger: A Memorable Winter Party
Meininger Hotels entrusted Smart Eventi with the challenge of creating an exclusive Winter Party...
Corporate events at the Olympics: Lessons from Beijing 2022 for...
The Olympic Games offer an unmatched global stage for brands seeking visibility and impact. These...
Essential steps for an autumn mountain experience
Organizing an outdoor experience in the mountains between September and November means taking...
Winter corporate events that your employees will love
Strategically planning a corporate event isn’t just about ticking boxes—it’s about finding that...
A perfect match: Ecovacs brings innovation to life
When Team Lewis approached Smart Eventi in search of the perfect venue to host Ecovacs’ press day...
Hospitality and brand experience: Milano-Cortina 2026 is...
The upcoming Milano-Cortina 2026 Winter Olympics present a unique challenge and opportunity for...